Wolves was a global TV campaign demonstrating Nurofens Migraine’s ability to relieve the intense pain of a migraine quickly. Sue and I were beyond excited to fly out to Vancouver to meet and film the wolves who feature in the ad and their aptly named handler – Chunky. The Director Richard Anthony was brave man, and we all came home in one piece!
Concept, Copywriting & Art Direction: Sophie Webb & Sue Modral
Director: Richard Anthony, Method
Kinsale Shark TV Award